AI Search
AI answers now sit between your customers and your website, in Google and in ChatGPT. This collection covers what the evidence supports: where AI search sends visitors and where it keeps them, what you can measure, and which tactics are worth your time.
4 articles in this collectionOpenAI's Business Hub lets you claim your business in ChatGPT and see mentions and clicks. What it shows, what it hides, and how UK businesses can claim it.
OpenAI's Business Hub lets you claim your business in ChatGPT and see mentions and clicks. What it shows, what it hides, and how UK businesses can claim it.
There's no special trick to appear in AI Overviews. See what Google has confirmed, which tactics are folklore and how to find pages that are losing you clicks.
There's no special trick to appear in AI Overviews. See what Google has confirmed, which tactics are folklore and how to find pages that are losing you clicks.
Fewer Google searches now end on a website, but the headline numbers mislead. See which searches still bring you customers and what to track instead of traffic.
Fewer Google searches now end on a website, but the headline numbers mislead. See which searches still bring you customers and what to track instead of traffic.
Here's my honest take on which AI tools actually deliver for small businesses in 2026, what's quietly hurting search rankings, and how to start right.
Here's my honest take on which AI tools actually deliver for small businesses in 2026, what's quietly hurting search rankings, and how to start right.